A unique learning environment

Client
Coffs Harbour Senior College

Services
Brand Strategy
Brand Design
Graphic Design
Print Management
Website Design
Photography
Videography & Editing
Media Buying

The Brief

Early in 2015 Coffs Harbour Senior College approached us to review their brand and marketing communication. We refreshed the branding and delivered a cohesive and integrated marketing strategy for activity in the local area.

The Solution

The marketing plan was based over a year and the following media was used.

Large Format Outdoor
Transit Media (Bus Sides)
Local Newspapers
Digital Display
Facebook
Google AdWords

In terms of tangible results, the campaign for Coffs Harbour Senior College was a big success. The yearly information evening was sold out, with more than 500 attendees – this was around 35% up YOY

Overall applications for 2016 were up significantly year on year - resulting in their highest ever intake.

Website Traffic for CSHC had risen dramatically over the year.

The campaign drew praise and comment from both current students and staff alike.

As part of the build for the website we also created video content and shot stills photography as part of the same project to help deliver greater cost efficiencies.

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Website UX design and development

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Digital based information material

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Press advertising

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Outdoor advertising

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Brand design and development

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Photography

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Bus side advertising